We are very proud (and lucky) to have such clever artistic suppliers working with us. Our personalised cushions have gone statospheric and have been selling like the proverbial hot-cake.
We took a bit of time to get to know the ladies behind Malooshi (formerly My Grandmother's Fairytales), and have gleaned some interesting background information on a partnership which has resulted in excellent quality artwork cushions.
Speaking with Sylwia Peczak earlier this month we found out the inspiration behind the business:
I started to make some crocheted pieces when I was studying Interior Design in Windsor College , my Friend Svietlana Khramova looked at them and decided that she would like to make an Exhibition of my Crocheted Products in her Art Gallery in Eton/Windsor. Me and my other Friend Joanna Kociuba (who has better crochet skills than me ) made a whole range of Products : Cushions, bedspreads, canvases, baskets for the Exhibition which was a huge success. We had many visitors all over the world telling us how unique our products are , we also made a lot of sales. So, after the Exhibition we decided to make it into the business.
What makes your Crochet Cushions unique?
We make personalised cushions, blankets and canvases. It is not possible to make the crochet appliqué on any machine—it has to be hand made. Nobody , so far, discovered crochet that way—to make the crochet appliqué . We design them by ourselves—making the drawing and trying to make the first pattern. My auntie who has been crocheting for over 50 years (making the most beautiful table cloths and jumpers) told me that she has never seen something like we do and I had to teach her (!) how to make it.
What is your best selling product?
Our bestselling product is a personalised cushion with a Tractor on it. We have this Tractor in different colours and on different fabric background, so every customer can find their favourite one .
What impact has LPC had on your business?
Starting to sell with LPC gave us the confidence. When somebody else who knows a lot of about the online business (LPC) appreciate our products and want to sell it – It means that we are on a good path with our company.
Despite Sylwia's plans to launch their children's products on the high street, we are still able to take orders and personalise them to the customers requirements: names, colours, fabrics can all be specified at check out.
Happy Shopping!
With love
Emily and Emma x
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